Best of the Teleseminars
Audio Seminar #1:”But I Don’t Want To Sell My Services” – How To Get Clients To Call You (Henry DeVries)
Do you hate sales? Good, because a better approach is to get clients to call you. There is a proven process for marketing with integrity and getting a 400% to 2000% return on your marketing investment. To attract new clients, the best approach is to give away valuable information through writing and speaking so that potential clients invite you in to talk to them.
Based on Henry’s books Client Seduction and Self-Marketing Secrets, this audio seminar is about the top 14 ways professionals, consultants and small business owners can generate leads and increase closing rates by 50% to 100%.
The seminar covers:
- How you compare to other consultants when it comes to marketing
- What two elements account for 80% of marketing success
- Common blunders that are hurting you in front of prospects
- How to get ahead with R&D (robbing and duplicating)
- Why the universe rewards activity
- The power of the extraordinary guarantee
Audio Seminar #2: The Best and Worst Ideas For Generating New Client Leads (Henry DeVries interviews Boaz Rauchwerger)
Boaz’s first book, The Tiberias Transformation, outlines the world’s simplest and most productive success formula. Boaz is an acclaimed motivational speaker and high performance coach. His inspirational keynotes on goal setting, positive thinking, self-esteem, human relations, self-improvement, and debt-free living have touched tens of thousands worldwide.
Boaz’ own life is a study in rebirth and reinvention. His parents escaped from Europe in the late 30’s to Palestine. Around the time of Boaz’ first birthday, Palestine became a new country, Israel. When he was 9, Boaz and his family immigrated to the United States, and although he arrived in America with no knowledge of the English language, he applied himself to the task with enthusiasm and determination. He became a radio newscaster by the time he was in high school.
Since then, Boaz has been a newspaper publisher, owned his own advertising firm, and has produced corporate films and a network television show. Today he is a highly paid speaker and consultant.
Audio Seminar #3: Turning Pain Into Gain Through Proprietary Research (Henry DeVries interviews Chris Stiehl)
By conducting proprietary research, you obtain special information that prospective clients can’t find elsewhere. The foundation of client seduction strategies is to give away useful information that demonstrates to clients you have the expertise to help them. Giving away general problem-solving information is good, but it is not good enough.
The information that a potential client most wants to know is, “how does my company compare to others?” There is a hidden fear in the back of the mind of every executive: are we missing out on something? Nobody wants to be behind the learning curve, especially in today’s rapidly changing business environment.
Assisting Henry to explain shortcuts for doing this client research is Chris Stiehl, a market research and strategic consulting professional with over 30 years experience working in and for Fortune 500 companies. He has worked in strategic planning, market research, and competitive analysis. He has helped Cisco, Yahoo, Polaroid, General Motors, and Pacific Gas & Electric Company. In addition to being part of a team that won the Baldridge Award, he has taught at several universities including the University of Michigan, Harvard University, and UC-Berkeley.
Audio Seminar #4: How to Obtain Endless Referrals (Henry DeVries interviews Bob Burg)
In this interview Bob Burg, author of the best-selling (over 150,000 copies sold) business book Endless Referrals, teaches how to apply and perfect two skills dramatically important to personal and professional success. These are Business Networking and Positive Persuasion Skills.
Bob has earned acclaim for delivering his programs in an entertaining style, while providing information that is hard hitting, immediately applicable, and most of all, profitable. Bob teaches how to dramatically increase your business without spending more time or money, identify your most profitable contacts, and position yourself as an expert. Bob is a sought-after speaker and consultant.
Audio Seminar #5:Building A Practice With The Persuasion Iteration Process® (Henry DeVries)
If you are like many independent professionals and consultants, trying to find new clients can be frustrating. If marketing seems like a lot of hard work with little or sporadic payoffs, you are not alone. However, there is a better way.
The Persuasion Iteration Process® is based on the results of our proprietary four-year Lead Generation Best Practices study. During our research we examined more than 75 other studies, conducted focus groups and depth interviews with more than 500 business owners and CEOs, gathered input from the faculty of the Harvard Business School, and analyzed case studies of more than 100 leading professional service firms and technology-based service companies.
What did we learn? As Ralph Waldo Emerson’s 150-year-old essay “The Law of Compensation” teaches, first you must give if you want to receive. You build trust by giving away information, which is counter intuitive to many. Marketing for professionals and consultants works best when it demonstrates expertise, not asserts superiority. Here is the step-by-step approach.
Audio Seminar #6: Finding the Client Seduction Strategy That Is Right For You (Henry DeVries interviews Cathy Hawk)
Think and Grow Rich author Napoleon Hill, in his landmark study of 500 of the most successful people in the world, discovered that all proven achievers shared 17 common characteristics. The primary characteristic for all achievement was having a burning desire or a vivid vision. What is yours?
Yes, there is a secret to having the life a practice or firm that you are passionate about. Find out how to get your life "in the zone" all the time. When you align all aspects of your work and life with what energizes you, then success comes effortlessly. Doubtful? So were many others.
Come hear their stories in this interview with author and speaker Cathy Hawk. And learn about the simple and yet, powerful concepts that really do work – every time. You also will learn how Cathy uses client seduction strategies to build her consulting practice.
Audio Seminar #7: Get Rich and Famous Without Breaking the Bank (Henry DeVries interviews Debbie Cohen)
In this interview with author and coach Debbie Happy Cohen you will learn the top 4 entrepreneurial errors that professionals and consultants make...and how to quickly correct them to grow your business. Do these errors sound familiar?
Error #1: The professional or consultant doesn't know the top 3 priorities to grow the business. Error #2: The professional or consultant knows the top 3 priorities to grow the business but does not live-them, or does not communicate them effectively. Error #3: The professional or consultant knows the top 3 priorities to grow the business but does not have enough passion to support them. Error #4: The professional or consultant knows the top 3 priorities to grow the business, lives them, communicates them well, has passion to support them, but does not have a strong team. Learn how to overcome these errors starting today with this uplifting and rock sold approach.
Audio Seminar #8: How To Woo and Win More Clients Than You Can Handle (Henry DeVries and Scott Love)
When trying to woo and win clients, professionals and consultants need to remember that nobody loves a salesman. Just ask Scott Love.
“The problem with actively selling your professional services to prospective clients is that it screams, ‘I have no business right now,’” says Scott, an author and an internationally recognized expert on leadership. “And if you have no business, how good can you be?”
Scott maintains that prospects only want to do business with the sought-after and busy consultants, not the ones scrambling for new projects. How good can an empty restaurant be if no one is eating there? How good can a professional be if he has to actively solicit business? “Instead of selling, focus on bringing the business to you by creating the perception that you are the premier expert in your field,” says Scott. “By following four practical steps your credibility factor will skyrocket.”
The most effective way to build credibility is to create a perception that you are the "guru" in your field. This interview covers his four step plan to accomplish that objective.
Audio Seminar #9: Secrets For Networking Success (Henry DeVries interviews Alvin Day)
Alvin Day, author of the book Persuasion Power, goes deeper, getting to the root causes of networking inactivity, procrastination, and fear, to help professionals and consultants break through to power, confidence and action.
He's an expert in the arena of helping professionals and consultants transform networking potential into solid performance. Alvin connects with audience’s heads, and their hearts, touching them on a level few speakers ever reach.
His compelling story of rising from an abandoned childhood to sales superstar, will inspire you. You will learn the best ways to approach prospects, grab attention, and increase revenue. You will learn skills that will serve you for decades. Once you understand and practice these skills, they will revolutionize your business, or performance at work, and add significantly to your income.
Audio Seminar #10:”Help and Grow Rich – Attract New Clients by Marketing Your Expertise (Henry DeVries)
There is a proven process for marketing with integrity and getting an up to 400% to 2000% return on your marketing investment. At the New Client Marketing Institute we call it the Educating Expert Model, and the most successful professional service and consulting firms use it to get more clients than they can handle.
The findings of our 8-year, $2 million research study about how the most successful professional and consulting firms use this model are included in this audio seminar. The seminar covers:
- Get what you want by helping enough prospects get what they want
- How to be a heat-seeking missile for your prospect’s pain
- Using proprietary research to stand out from the crowd
- Why the more you educate in general, the more will hire you for specifics
- Getting more clients in three easy steps (target, offer, and promotion)
- Five common characteristics of the world’s most successful people
Audio Seminar #11:”Cracking the Web Marketing Code to Find More Clients (Henry DeVries interviews Lori Stutsman)
Lori is the president and founder of Extra Mile Marketing, and currently serves as a senior consultant. Lori’s passion for a “holistic” approach to marketing stems from her more than 20 years of experience working for corporations and advertising agencies. During the interview she will help you learn:
- Why you can sell to anyone but market to a select few
- Web marketing best practices
- Generating a quality prospecting list
- Segmentation and vertical marketing
- Creating a unique, themed, integrated campaign
- Measuring and evaluating the return on your Investment
- Building a monthly stream of qualified leads
- Focusing on your limited resources (time and money)
- Identifying and cultivating your highest potential prospects
Audio Seminar #12:”How To Win The Fame Game With Free Publicity (Henry DeVries interviews Lisa Nirell)
Do you want to build awareness without breaking the bank? This interview with successful consultant Lisa Nirell is about using the latest online and offline free publicity techniques to boost awareness for professionals, consultants and service businesses. This audio seminar covers:
- How not to be a well-kept secret
- What to do to gain free publicity on the Web
- How to become a columnist
- Why turn brochures from money wasters into credibility builders
- How to pitch how-to articles to the media
- The easy way to become a published author
- How to use your status to network prominent figures
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